IN EVERY CAPSULE
Organic, grass-fed and grass-finished Australian beef liver.
REAL FOOD IN A SIMPLER FORM.

Drag left or right, or use the arrow keys. Images illustrate the two forms, not equivalent serving quantities.
BEEF AT ITS BEST
We know that beef liver is cracked for sheer density of vitamins and minerals. But manging to get it down your throat regularly to take in those vitamins and minerals can be a pretty tough task.
Not anymore: organic Australian beef liver, freeze-dried and packed into convenient capsules. No stinking up the kitchen. No liver on the menu. Just nature's multivitamin right down the hatch.
Take a look inside
WHAT'S INSIDE?
Organic, grass-fed and grass-finished Australian beef liver.
A 2,000 mg serving. A straightforward addition to your routine.
Bio-available and easily absorbed
Just liver inside a bovine gelatin capsule. No fillers, no preservatives.

A few years ago, I the founder (Beef CEO), knew that liver was good for me: but I just couldn't consistently cook it up and eat it.
So instead, I would unironically take small bite-sized pieces of raw beef liver and swallow them whole (like a pill).
But as we can see from the pictures, that wasn't exactly a sustainable strategy.
But you know what's better than "like a pill"?
How about an actual pill.
So I looked into sourcing some high-quality freeze dried liver that I could trust, experimented with it myself, and after noticing the benefits, I'm now bringing that to the beef community.
No more swallowing chunks: trust me, the freeze-dried stuff is a whole lot easier.
NATURALLY OCCURRING NUTRIENTS
Percentage of recommended dietary intake (RDI) per four-capsule serving, as listed on the label. See the full nutrient amounts below.
RDI per serving
RDI per serving
RDI per serving
KEEP IT SIMPLE
No prep work needed, and no cooking. Just easy vitality you can actually stick to.
Keep your daily routine within reach.
Adults may consume 4 capsules daily. Best taken in the morning for a quick boost, with or without food.
That's your serving sorted. One bottle covers 30 days at the labelled serving size.
Total items
Product subtotal
Serving size: 4 × 500 mg capsules. Servings per container: 30.
| Nutrient | Per serving | Per 100 g |
|---|---|---|
| Energy | 37 kJ | 1,850 kJ |
| Protein | 1.3 g | 63.1 g |
| Fat, total | 0.2 g | 10.2 g |
| — saturated | 0.1 g | 6.8 g |
| Carbohydrate | 0.2 g | 10 g |
| — sugars | 0.0 g | 2 g |
| Sodium | 4 mg | 200 mg |
| Vitamin B12 | 8.8 µg | 439 µg |
| Vitamin A (retinol) | 1,580 µg RE | 79,000 µg RE |
| Folate (vitamin B9) | 63 µg | 3,170 µg |
| Vitamin B2 (riboflavin) | 0.15 mg | 7.5 mg |
| Vitamin B3 (niacin) | 0.76 mg | 38 mg |
| Iron | 0.54 mg | 27 mg |
| Zinc | 0.36 mg | 18 mg |
| Vitamin C | 0.642 mg | 32.1 mg |
| Vitamin B5 (pantothenic acid) | 0.30 mg | 15 mg |
| Copper | 0.178 mg | 8.9 mg |